-- ABOUT US --
Morn Coo Coo (早安公雞) is a Taiwanese breakfast and brunch chain founded in Taichung in 2016. The official brand story covers its Taiwan stores, Malaysia location, menu, and franchise or international partnership information.
From Taichung to International Markets
Morn Coo Coo is the public English name of 早安公雞. The brand was founded in Taichung in 2016. Since its founding, the brand has remained rooted in Taiwan's breakfast culture while continuing to invest in menu development, store design, and chain operations, bringing local ingredients, diverse flavors, and thoughtful food choices to more communities.
Product development has focused on recognizable signature items—including old-dough burgers, crispy egg pancakes, traditional A-Po noodles, rice rolls, and the brand's signature chicken thigh—supported by standardized processes and store planning that help maintain brand identity and operating consistency.
As Morn Coo Coo continues to grow, its store network has expanded across Taiwan, while its overseas location page also lists a Kuala Lumpur, Malaysia location. This brings more guests closer to a distinctive Taiwanese brunch experience. View our overseas location
In 2022, Morn Coo Coo joined the Taiwan Chain Brand Pavilion led by Taiwan's Ministry of Economic Affairs at a Vietnam franchise exhibition, connecting with international market and partnership opportunities. Explore our international exhibition journey
Morn Coo Coo was also listed in the Taiwan Association of Service Industries' 2024 Store Design Innovation Award winner profile, reflecting continued attention to store design and the guest experience. View the award record
From Taichung to communities across Taiwan, and onward to Malaysia and international markets, Morn Coo Coo continues to build a trusted Taiwanese brunch brand through product development, store design, and reliable chain operations.
Official exhibition and award source index: https://www.morningchicken.com.tw/news_47/358.html
Morn Coo Coo (早安公雞) is a Taiwanese breakfast and brunch chain founded in Taichung in 2016. The official brand story covers its Taiwan stores, Malaysia location, menu, and franchise or international partnership information.
From Taichung to International Markets
Morn Coo Coo is the public English name of 早安公雞. The brand was founded in Taichung in 2016. Since its founding, the brand has remained rooted in Taiwan's breakfast culture while continuing to invest in menu development, store design, and chain operations, bringing local ingredients, diverse flavors, and thoughtful food choices to more communities.
Product development has focused on recognizable signature items—including old-dough burgers, crispy egg pancakes, traditional A-Po noodles, rice rolls, and the brand's signature chicken thigh—supported by standardized processes and store planning that help maintain brand identity and operating consistency.
As Morn Coo Coo continues to grow, its store network has expanded across Taiwan, while its overseas location page also lists a Kuala Lumpur, Malaysia location. This brings more guests closer to a distinctive Taiwanese brunch experience. View our overseas location
In 2022, Morn Coo Coo joined the Taiwan Chain Brand Pavilion led by Taiwan's Ministry of Economic Affairs at a Vietnam franchise exhibition, connecting with international market and partnership opportunities. Explore our international exhibition journey
Morn Coo Coo was also listed in the Taiwan Association of Service Industries' 2024 Store Design Innovation Award winner profile, reflecting continued attention to store design and the guest experience. View the award record
From Taichung to communities across Taiwan, and onward to Malaysia and international markets, Morn Coo Coo continues to build a trusted Taiwanese brunch brand through product development, store design, and reliable chain operations.
Official exhibition and award source index: https://www.morningchicken.com.tw/news_47/358.html
